Even Luxury Brands Use Promotional Products

Even luxury brands use promotional products!

Luxury brands use a lot of promotional products for:

-Gift when purchase

-Welcome gift during events

-VIP customers reward

-Employees recognition

– etc.

One of the most popular promotional products is the MUG

A promotional product is an article of merchandise (often branded with a logo or slogan) used in marketing and communication programs. These articles are given away to promote a company, corporate image, brand, or event at trade shows, conferences, and as part of guerrilla marketing campaigns.

What are the features of promotional products dedicated to luxury brands?

The luxury brands products differ from promotional products for mass-markets.

  • The branding is often more subtle
  • The branding are under-control and consistent with the brand policy.
  • The products are fully customized: shape, materials, finishing
  • The quality is better as the purchase price is higher (more budget allocated to luxury brands campaigns)

Welcoming gift

That set of porcelain candle and tray were given at the launch of a New Year party at the luxurious hotel Wynn et Encore in Las Vegas – US.

The design has been inspired by the main hall interior design.

The objects has been made in in Limoges, France, in pure white porcelain made.

Porcelain candle for VIP Harry Winston’s customers.

Porcelain box for The Plaza New York’s rewarded employees

Blue Spice - Chanel

Gift When Purchase

This toiletry bag has been created for Chanel, as a gift when purchase a promoted beauty product.

The pattern on the side is unique and designed for this campaign. This pattern and the graphic skills behind are the only added-value for this pretty standard product.

Customized mug for Ligne Roset as a gift when purchase

Ligne Roset is a French modern furniture company that was founded by Antoine Roset in 1860 in Montagnieu, France.

Ligne Roset

Silk scarf made in France in Lyon for De Beers, as a VIP customer gift

Blue Spice